While most people talk about Reddit and TikTok, Quora quietly serves more than 400 million monthly active users.
It may not always be in the spotlight or make big headlines, but the platform still attracts a large audience with strong intent, making it a channel many marketers overlook.
Below are the latest Quora statistics for 2026, along with key insights needed to understand the platform’s users, traffic, revenue, and growth.
Key Quora Statistics 2026 (Top Picks)
- Quora has more than 400 million monthly active users.
- Around 27 million people visit Quora every day.
- The United States has the largest share of Quora users, with around 148 million people using the platform.
- Men account for 55.44% of Quora’s audience, while women make up 44.56%.
- Quora’s projected 2026 revenue sits near $190 million.
- The platform has raised a total of $301 million across five funding rounds.
How Many People Use Quora in 2026?
Quora has more than 400 million monthly active users. That puts Quora among the world’s top 20 social media platforms by user base. On average, Quora is used by 27 million people daily.
The number of users has climbed steadily over the years. In 2018, Quora had roughly 300 million monthly active users, meaning its user base has grown by about one-third since then.
Here’s how Quora’s user growth looks:
| Year | Monthly active users |
|---|---|
| 2017 | 200 million |
| 2018 | 300 million |
| 2026 | 400 million |
Source: Quora
Quora User Statistics
Behind Quora’s 400 million+ monthly users is a diverse audience spread across different countries, age groups, and genders.
Let’s look at who uses the platform.
Quora Users by Country
The United States and India make up a large share of Quora’s user base, with 148 million and 100 million users, respectively. Together, they account for more than half of all users.
| Country/Region | Users |
|---|---|
| United States | 148 million |
| India | 100 million |
| Europe | 78 million |
| South-East Asia | 24 million |
| United Kingdom | 22.5 million |
| Middle East & North Africa | 20 million |
| Canada | 15 million |
| Australia & New Zealand | 11 million |
| Japan | 6.8 million |
| Mexico | 3.5 million |
| Brazil | 2.6 million |
Source: Quora
These numbers show that Quora has a strong presence in Western markets, while India has become its second home in South Asia.
Quora Users by Age
Quora attracts users across age groups, but younger adults make up a large part of its audience. Nearly half of Quora users are under 35.
| Age Group | Share of Quora Users |
|---|---|
| 18-24 | 22.06% |
| 25-34 | 25.19% |
| 35-44 | 17.45% |
| 45-54 | 14.27% |
| 55-64 | 11.82% |
| 65+ | 9.2% |
Source: Similarweb
The 25-34 age group is the largest segment. This is a key audience for businesses because many users in this range are working professionals and decision-makers.
Quora Users by Gender
Quora’s audience has a slightly higher share of male users (55.44%). But the difference is relatively small.
| Gender | Share of Quora Users |
|---|---|
| Male | 55.44% |
| Female | 44.56% |
Source: Similarweb
This audience mix lines up well with many of Quora’s popular categories, including technology, business, and finance.
Quora Traffic Statistics
User counts show reach, but traffic data shows how people actually use the platform. Quora’s website behavior gives a better view of how visitors interact with its content.
Quora Website Traffic
As per the latest data, a typical Quora visit looks like this:
| Metric | Value |
|---|---|
| Average visit duration | 1 min 48 sec |
| Pages per visit | 2.29 |
| Bounce rate | 46.04% |
Source: Similarweb
Most Quora visits are search-driven. Most people land from Google, read one answer, and leave. This is common behavior for Q&A platforms.
Quora Traffic by Country
Quora receives traffic from users around the world, but visits have declined across major markets, as shown in the table below.
| Country | Traffic Share | Change Rate |
|---|---|---|
| United States | 46.6% | ↓3.77% |
| India | 11.19% | ↓9.97% |
| United Kingdom | 6.74% | ↓8.36% |
| Canda | 4.37% | ↓5.56% |
| Japan | 2.44% | ↓4.38% |
| Others | 28.67% | – |
Source: Similarweb
The drop in traffic comes as search behavior changes. Google’s AI Overviews and AI platforms now provide direct answers to many questions.
This has reduced the need for users to click through websites. Many content and Q&A platforms are facing the same problem, so this is an industry shift, not a Quora-only problem.
Quora Traffic by Channel
Organic search remains Quora’s biggest traffic source, bringing in more than half of all visits.
The table below shows the share of Quora users according to different channels.
| Channel | Share of Quora Users |
|---|---|
| Organic Search | 50.56% |
| Direct | 28.72% |
| Referrals | 20.72% |
Source: Similarweb
Additional Quora Statistics
Below are a few more Quora statistics that can help explain the platform’s value and why businesses continue to use it.
- Quora covers more than 300,000 topics across 24 languages.
- Quora users are 67% more likely to be involved in business purchase decisions.
- 48% are more likely to be senior decision-makers at work.
These numbers explain why Quora remains popular among B2B advertisers. The platform attracts people who aren’t just browsing but also making decisions and influencing purchases.
Source: Quora for Business
Quora Users Not Active on Other Social Platforms
One of Quora’s biggest advantages is that many of its users can’t be reached through other social media platforms.
The table below depicts this clearly.
| Platform | % of Quora users NOT on it |
|---|---|
| 66% | |
| Snapchat | 53% |
| TikTok | 53% |
| 45% | |
| X | 45% |
| 23% | |
| 20% |
Source: Quora for Business
Most Followed Quora Accounts 2026
Quora has helped many writers and experts build large audiences by sharing useful answers consistently. Some of them are presented below.
| Account | Followers |
|---|---|
| Balaji Vishwanathan | 701,278 |
| Sean Kernan | 551,625 |
| Adam D’Angelo (Quora CEO) | 545,961 |
| Jimmy Wales | 387, 075 |
| Richard Muller | 367,381 |
| Awdhesh Singh | 366,199 |
| Robert Frost | 345,336 |
| Dushka Zapata | 300,072 |
| James Altucher | 287,138 |
| Roman Saini | 241,419 |
Source: Quora
Quora Revenue & Ads Statistics
Quora’s revenue has been growing steadily in recent years. In 2026, Quora’s projected annual revenue s around $190 million, up from $10 million in 2024.
Advertising contributes about $95 million of that revenue. However, ads are no longer Quora’s only source of income. Two other products are becoming important parts of its business. They are:
1. Quora+: A paid subscription that offers an ad-free experience and access to premium content.
2. Poe: Quora’s AI platform, which has become a major focus for the company’s future growth.
Poe is especially important because it shows how Quora is expanding beyond its traditional Q&A platform.
Quora Funding & Valuation
The company has raised $301 million across five funding rounds. Its latest funding round was a $75 million Series D round completed in January 2024.
| Year | Funding |
|---|---|
| 2024 | $301 million |
| 2017 | $226 million |
| 2014 | $141 million |
| 2012 | $61 million |
| 2010 | $11 million |
Quora’s last confirmed valuation was from its 2024 funding round, which valued the company at $500 million. Future estimates suggest that Quora’s valuation could reach $2.5 billion.
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Conclusion: Quora Stays Strong With 400 Million Monthly Active Users
Although Quora has 400 million monthly active users, the platform is going through a major shift. Its user base remains strong, even as traffic faces pressure from AI-powered search tools. At the same time, Quora’s revenue continues to grow through advertising, Quora+, and Poe.
For marketers, writers, and analysts, Quora still provides access to a valuable audience that can be difficult to reach elsewhere. These numbers show how a platform that may be quieter than its competitors is still adapting and building for the AI era.
FAQs
Quora has more than 400 million monthly active users worldwide, with around 27 million people visiting the platform daily. Its large audience makes it one of the biggest Q&A platforms.
Quora is a privately held company founded and led by Adam D’Angelo, who serves as CEO. The company has raised $301 million through multiple funding rounds.
Quora generates revenue mainly through advertising, Quora+ subscriptions, and Poe, its AI platform. The company’s projected 2026 revenue is around $190 million.
Yes, Quora remains popular with over 400 million monthly users. However, website traffic has declined as AI tools provide direct answers without requiring users to visit websites.
Poe is Quora’s AI chat platform launched in 2023. It allows users to interact with different AI models, including GPT and Claude, from one place.
The United States has the largest Quora user base, with around 148 million users. India follows closely with approximately 100 million users, making it another key market.
