Welcome to the Incite Group White Paper library. Below you can download relevant best practice whitepapers across brand marketing, mobile product and customer service.

2020 State of Customer Service Report: Benchmark against 900+ Customer Service Leaders

Published on: Sep 2019

With more than 900 responses from customer service leaders, over 30% of whom come from top leadership positions, this is the go-to report to understand the state of customer service.

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The State of Marketing 2020: Key Trends and Major Priorities

Published on: Sep 2019

With more than 900 responses from marketing leaders, this is the go-to report to understand the key trends and major priorities effecting marketers today.

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The State of Customer Service Report – 500+ leaders benchmark their support

Published on: Jan 2019

The Incite Group have just released the 2019 State of Customer Service Report providing you with an inside look at the strategies, techniques and trends of over 500 customer service and social care professionals.

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2018 State of Digital Product Report

Published on: May 2018

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2018 State of Customer Service

Published on: May 2018

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2018 State of Marketing Whitepaper

Published on: May 2018

Incite Group wants to get to the bottom of where exactly marketers are spending their time and money, and what should be on your priority list for 2018.

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The State of Marketing 2017

Published on: Sep 2017

Gain direct insight from 1300 marketers on personalization, content, storytelling, marketing attribution, and the future of marketing

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The State of Customer Service 2017

Published on: Sep 2017

Gain direct insight from over 100 brand leaders on their changing priorities, budgets, team compositions, community strategies, training regimes and more.

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