All Latest Articles

WhoSay CEO: On Creating Better Mobile Ads

adaptive, (Jan 9, 2017)

WhoSay created a social media platform for celebrities to control the conversation in social media. But the company has done more than that, WhoSay has leveraged the social side of its business to create ads that it claims are not only best in class, but “best ever” in mobile media.

User Experiences for Mobile: Here Comes the Future Part 1

adaptive, (Jan 9, 2017)

The mobile user experience has become a high-stakes moment. There are more options than ever fighting for screen space and user loyalty while at the same time mobile device users have become much savvier and expectations are greater than ever in the smart device era.

Mobile Digest: Personal assistants and connected cars dominate CES 2017

adaptive, (Jan 9, 2017)

Smartphones and tablets were relegated to the backwaters in Las Vegas, as fancy cars and voice assistants took center stage. Andrew Tolve reports.

RevCascade's Electronic Data Interchange Seeks to Give Retailers an Ecommerce Boost

adaptive, (Dec 12, 2016)

RevCascade is trying to put brands and retailers on equal footing with the mega players in the ecommerce business. Hans Klis checks out the company’s marketplace technology.

Cosine of the Times: Arccos Golf Tees Up First Connected Club, New Sensors to Keep Golfers On Course

adaptive, (Dec 12, 2016)

Consumer golf data pioneer Arccos Golf claims its sensors will improve duffers’ data about their games and in turn lower the most important statistic: their handicaps.

Mobile Digest: Demise of Pebble and Motorola smartwatches cast dark cloud over wearables

adaptive, (Dec 12, 2016)

Remember when wearables were the next BIG THING? With the loss of trailblazer Pebble, the luster has fully worn off. Andrew Tolve reports.

Argodesign’s Rolston on AI, Chatbots, and Meta Me

adaptive, (Nov 28, 2016)

Argodesign helps customers including startups and household name tech companies such as AT&T, Disney, Intel, and Microsoft imagine, develop, and design products and services. The company takes equity in early and late-stage startups in exchange for its expertise and services.

Appetite for Disruption: Mobile Marketing & Bots, Ad Blocking & “App-athetic” Users Part 2

adaptive, (Nov 28, 2016)

Mobile marketing is entering yet another exciting era. Email, apps, notifications, and chat have produced unique opportunities, while the rise of the bots, improved machine learning, virtual reality, and other innovations are creating new ways to gain consumers’ interest and importantly, their trust in the age of ad blocking and “app-athetic” users. But keeping both remains a challenge.

Mobile Digest: US government cracks down on smartphone use in cars

adaptive, (Nov 28, 2016)

Black Friday sales soar on mobile devices, as the US Department of Transportation issues new distraction guidelines for smartphone makers. Andrew Tolve reports.

Appetite for Disruption: Mobile Marketing Matures but Faces New Challenges with Bots, Ad Blocking & “App-athetic” Users

adaptive, (Nov 14, 2016)

Mobile marketing is entering yet another exciting era. Email, apps, notifications, and chat have produced unique opportunities, while the rise of the bots, improved machine learning, virtual reality, and other innovations are creating new ways to gain consumers’ interest and importantly, their trust in the age of ad blocking and “app-athetic” users.

The Future of Financial Services: Digital Disruptions Bring Challenges, Opportunities Part 2

adaptive, (Nov 14, 2016)

The future of digital banking holds great promise for consumer convenience, innovation, and growth opportunities for legacy institutions as well as startups.

Mobile Digest: Donald Trump victory ushers in unknown era for mobile industry (and America)

adaptive, (Nov 14, 2016)

Is the mobile industry responsible for Donald Trump's shocker? Are there regulatory concerns moving forward? Andrew Tolve reports.

CTA's Gary Shapiro Abbreviated Preview of CES '17: AI, VR, AR, mHealth

adaptive, (Oct 31, 2016)

Consumer technology trends are moving rapidly and offer the promise of keeping us virtually connected to loved ones who are thousands of miles away in reality or to see completed projects augmented in our own reality.

All Politics Is Local, but All Political Ad Spending Is Not

adaptive, (Oct 31, 2016)

Is campaign advertising leveraging local and mobile? Susan Kuchinskas reports.

Press registration open for the Open Mobile Summit

adaptive, (Oct 18, 2016)

Open Mobile Media has announced that press registration is now open for the Open Mobile Summit (Nov., 29-30 Mission Bay Conference Centre, San Francisco, USA). With very limited press passes available, press is advised to register ASAP if they’d like to join the hottest C-level execs from Home Depot, NFL, Unilever, Instagram, Facebook, Argo Design and many more.

Pokémon Go Slow Down: Making Sure Apps Don’t Kill

adaptive, (Oct 17, 2016)

Do app makers have a responsibility to make sure their apps are used safely? Susan Kuchinskas reports.

The Future of Financial Services: Digital Disruptions Bring Challenges, Opportunities

adaptive, (Oct 17, 2016)

The future of digital banking holds great promise for consumer convenience, innovation, and growth opportunities for legacy institutions as well as startups.

Mobile Digest: Samsung hemorrhages billions as it terminates Galaxy Note 7

adaptive, (Oct 17, 2016)

The Galaxy Note 7 debacle has finally come to an end. Will Samsung rebound? Andrew Tolve reports.

Over 500 Chief Product Officers, SVPs, VPs and Heads of Product, Marketing and UX Designers gather in San Francisco For The Open Mobile Summit

adaptive, (Oct 5, 2016)

SAN FRANCISCO – The 8th annual of the Open Mobile Summit San Francisco 2016 (Nov 29-30), will bring 500 brands to share what it takes to deliver real mobile engagement and retention with a seamless omnichannel experience.

UNICEF Channels the Force & Kid Power to Feed Malnourished Children

adaptive, (Oct 3, 2016)

UNICEF is harnessing the Force in a two-pronged battle against obesity and malnutrition. The U.S. arm of the United Nation’s organization is using Star Wars as part of the UNICEF Kid Power mobile campaign’s theme. UNICEF claims to have created the first Wearable-for-Good (it even trademarked the term).

Pages