Check out our expert corporate speakers below:
Bill Tolany
Head of Promotional Commerce
Whole Foods Market
Presentation Title: Incorporate commerce into your broader social media strategy to directly impact your bottom line
More information coming soon...
Laura Fink
Vice-President Social Media
American Express OPEN
Presentation Title: Improve your consumer engagement by way of a more advanced social media strategy to inspire even better brand interaction
More information coming soon...
Richard Binhammer
Director, Social Media and Community
Dell
Presentation Title: Lay the foundations for long-term business success: Structuring, embedding, operationalizing and communicating social media inside your organization
More information coming soon...
Frank Eliason
Senior Vice President of Social Media
Citi
Presentation Title: Create a more robust and responsive customer service function: Turn your customers – and your critics – into brand ambassadors
More information coming soon...
Michelle Klein
Smirnoff Vice President, Global Marketing
Diageo/Smirnoff
Presentation Title: Improve your consumer engagement by way of a more advanced social media strategy to inspire even better brand interaction
As the Vice President of Content, Digital & Communications, Michelle Klein oversees Smirnoff's global communications across a range of channels. For the past five years, she has focused on step changing the brand's digital and social presence, creating marketing programs that focus on consumer co-creation, both physically and digitally. More recently, Michelle orchestrated Smirnoff's worldwide participation platform - The Smirnoff Nightlife Exchange Project - where 50 countries swapped the best of their nightlife on one record-breaking night, engaging over 10 million people globally. The project featured Madonna, who, in partnership with Smirnoff, conducted a search for the world's best dancer to join her on her next tour.
Michelle kick started her career in PR in Australia. She has written for the Sydney Morning Herald and established an internal agency as part of The Illustrated London News Group and Sea Containers. She has worked agency-side, leading the British Airways global account at Agency.com. After too many years of living with London's bad weather, Michelle moved to New York to take on the role with Smirnoff. In 2011, Michelle was recognized by Ad Week as one of 10 marketing "Brand Geniuses" for her work on Smirnoff.
Jill Hunley
Vice President of Global Social Media and Online Engagement
AVG Technologies
Presentation Title: Improve your consumer engagement by way of a more advanced social media strategy to inspire even better brand interaction
More information coming soon...
Viktor Van-der-Wijk
Director E-Acquisition
Air France KLM
Presentation Title: Incorporate commerce into your broader social media strategy to directly impact your bottom line
More information coming soon...
Rachel Tipograph
Director, Global Digital and Social Media
Gap
Presentation Title: Improve your consumer engagement by way of a more advanced social media strategy to inspire even better brand interaction
More information coming soon...
Kip Wetzel
Senior Director: Social Media Servicing & Strategy
Comcast
Presentation Title: Create a more robust and responsive customer service function: Turn your customers – and your critics – into brand ambassadors
More information coming soon...
Todd Blecher
Communications/Social Media Director
Boeing
Presentation Title: Improve your consumer engagement by way of a more advanced social media strategy to inspire even better brand interaction
Todd Blecher is a communications director in Boeing's corporate office in Chicago. He is helping lead the company's use of digital communications strategies and tools. That effort includes distributing content through www.boeing.com, www.facebook.com/boeingstore, www.youtube.com/boeing, www.flickr.com/theboeingcompany, and Twitter accounts @boeing, @boeingairplanes, @boeingdefense, and @boeingcareers among others. Blecher has been with Boeing for 14 years, holding media relations and finance communications positions in Corporate, Commercial Airplanes, Defense & Space, and Government Operations prior to his current role. Before joining Boeing he was a reporter for Bloomberg News, where his primary role was covering the business of the U.S. Defense Department. He holds a master's degree in International Transactions from George Mason University and a bachelor's in Economics from Penn State University.
Andy Markowitz
Director, Global Digital Strategy
General Electric
Presentation Title: Global versus Local: Manage multiple identities whilst maintaining brand identity on a universal scale
Andy leads a Global Digital Strategy Group across GE with a focus on driving stakeholder connection and commercial acceleration. The COE will drive first-class digital capabilities in areas including, strategy, search, content, social media and customer engagement. In addition, the group focuses on training and development to help businesses gain marketplace understanding by driving scale, providing external perspective and identifying customer points of relevance.
Prior to GE, Andy worked at Kraft Foods, Inc., where he was Director, Digital Services, leading a Center of Excellence for all Digital activity including: digital strategy, on-line media, creative agency relationships, social media marketing, search engine marketing, standards & training. In this role, he led efforts to create scalable best practices by providing thought leadership in the management and development of a wide range of on-line marketing principles, a pipeline of emerging media opportunities, and leading the digital medium towards accountability for Kraft brands.
Before joining Kraft, he worked at Send.com, the on-line gift company, as well as Dentsu Corp., Ammirati & Puris, and Lintas.
He is a frequent industry speaker and was recently named as one of the IMedia 25: Internet Marketing Leaders and Innovators.
Andy graduated from Indiana University and currently lives in NY with his wife and 2 children.
Nathan Bricklin
Senior Vice President - Head of Social Business Strategy
Wells Fargo
Presentation Title: Lay the foundations for long-term business success: Structuring, embedding, operationalizing and communicating social media inside your organization
Nathan Bricklin, A 20-year Wells Fargo veteran, is senior vice president and head of Social Strategy, which is part of the company's Wholesale Services Group. His team is responsible for developing strategies that help Wells Fargo use social business process and social media tools to advance internal collaboration, reduce operating costs, increase sales and accelerate innovation. In addition, he is charged with creating a center of excellence for education and best practices to drive a collaborative culture throughout the Wholesale Banking Group.
Nathan's career at Wells Fargo started in marketing and product management and during his tenure Nathan has managed the Premier Banking program, the Private Client Service Center, the Consumer Deposit group and the Discount Brokerage Business. Prior to his current role, Nathan was part of the team that launched the Commercial Electronic Office® (CEO®) portal, and he led the Internet and Intranet customer experience teams for more than 10 years.
He earned a bachelor's degree in finance and investments from Babson College and an MBA from the University of California at Berkeley.
Nathan serves as a mentor at BUILD, a youth business incubator in Oakland, Calif., and is a board member for The Creek Youth Center, an after-school program for middle school students in Walnut Creek, Calif.
Heather Oldani
Director, U.S. Communications
McDonald's
Presentation Title: Reputation preservation and enhancement: Use social media to maximize the impact of your brand
More information coming soon...
Steve Field
Director of Digital Media
BAE Systems
Presentation Title: Global versus Local: Manage multiple identities whilst maintaining brand identity on a universal scale
Steve Field is the director of digital communication for BAE Systems, Inc., the American subsidiary of BAE Systems plc. In this role, he oversees digital strategy, social media, online communication and e-advocacy for one of the world's largest defense, aerospace and security companies.
Prior roles with BAE Systems include director of marketing communication for the company's global land and armaments business, and senior media relations manager for the U.S. combat vehicles division.
Before coming to BAE Systems, Steve was an account manager at Edelman Digital, specializing in online public affairs campaigns for corporate and nonprofit clients. Previously, he has been a public affairs officer and spokesman for the United States Army, holding positions at Fort Lewis, Wash.; Fort Meade, Md.; and The Pentagon. It was while at the Pentagon that he began his digital career as an early military blogger.
Steve has also held communications positions at a major Washington think tank, with a member of Congress and at a boutique lobbying firm.
Steve graduated magna cum laude with a degree in Communications, Legal Institutions, Economics and Government (CLEG) from American University in Washington, D.C., and a Master's degree in Communications from the Johns Hopkins University. He is also a member of Phi Beta Kappa and is a graduate of the U.S. military's Defense Information School.
Steve is a extreme fan of Chipotle burritos and is bringing back the high-five.
Sharon Knitter
Senior Director of Mobile
Cars.com
Presentation Title: The social mobile customer: Boost your impact by combining the power of mobile with the strength of social – the Cars.com way
More information coming soon...
Jessica E. Gioglio
Public Relations and Social Media Manager
Dunkin' Brands, Inc.
Presentation Title: Design an internal governance model to train and create employee brand ambassadors - not liabilities
Jessica Gioglio is the public relations and social media manager for Dunkin' Donuts. In this role, Jessica works with a cross-functional team to manage Dunkin' Donuts' social media strategy and social engagement campaigns on Facebook, Twitter, Google+, and more. In 2011, Jessica launched the company's first-ever blog, "Behind the Beans," which is dedicated into highlighting what's brewin' at Dunkin' Donuts.
Prior to joining Dunkin' Donuts, Jessica held public relations roles at TripAdvisor, State Street and Comcast. An avid writer and photographer, Jessica also started The SavvyBostonian, a local lifestyle blog covering Boston events, restaurants, and more.
Jessica holds a bachelor of science in marketing from Bentley University, with a minor in public relations.
Gregory Weiss
Assistant Vice President, Social Media
New York Life Insurance
Presentation Title: The impact of social media: Should you look further than ROI to assess success?
More information coming soon...
Jessica Berlin
Head of Social Media
American Eagle Outfitters
Presentation Title: Creating marketing synergy: Boost your external impact by developing a fully-integrated marketing mix
More information coming soon...
Oliver Fleischhut
Director, Online Communications
Siemens
Presentation Title: How gamification can boost customer interactions, train staff and improve stakeholder engagement
More information coming soon...
Mark Aikman
Social Media Lead
Mercedes-Benz
Presentation Title: Creating marketing synergy: Boost your external impact by developing a fully-integrated marketing mix
More information coming soon...
Maria Poveromo
Director of Social Media
Adobe
Presentation Title: Lay the foundations for long-term business success: Structuring, embedding, operationalizing and communicating social media inside your organization
More information coming soon...
Scott Gulbransen
Director of Social Media
H&R Block
Presentation Title: Improve your consumer engagement by way of a more advanced social media strategy to inspire even better brand interaction
More information coming soon...
Chris Smith
Senior Vice President, Social Media
Bank of America
Presentation Title: Design an internal governance model to train and create employee brand ambassadors - not liabilities
Chris Smith is SVP, Enterprise Social Media Marketing for Bank of America Corporation. Chris manages the Social Center of Excellence responsible for standing up and managing bank presence across the leading social networks.
Prior to Bank of America, Chris was Director of Product Marketing and Promotions for America Online and Netscape Communications. Prior to AOL, Chris was a Senior Consultant for Andersen with a focus on client-server applications.
Chris has a BS from the McIntire School of Commerce at the University of Virginia with a focus on Finance and Information Systems. He also studied Archaeology and Anthropology at the University of Texas @ Austin while on sabbatical from Netscape.
Emily Berg
Senior Vice President of Enterprise Social Media
Bank of America
Presentation Title: Design an internal governance model to train and create employee brand ambassadors - not liabilities
Emily Berg is SVP, Enterprise Social Media Marketing for Bank of America Corporation. Emily manages the operations and teams supporting the strategy as well as day-to-day activities of bank presences on Facebook, Twitter and YouTube.
Prior to Bank of America, Emily worked at Wachovia Bank for a combined 8 years, and recently was VP, Marketing Consultant focusing on integrated campaigns, sales training, acquisition and retention. Emily also worked at other public and private financial services companies including Royal & SunAlliance, where she spent 2 years as a Communications Manager.
Emily has a BS in Business Administration from Millersville University in Pennsylvania with a focus on Marketing.
Brandy King
Senior Manager of Communications
Southwest Airlines
Presentation Title: Reputation preservation and enhancement: Use social media to maximize the impact of your brand
As a primary spokesperson for the nation's largest airline, Brandy King intimately understands the power of the press and the impact of a positive corporate reputation.
Brandy has more than 14 years of PR and media experience, having spent two years as a producer for a television station in Dallas, Texas before joining Southwest Airlines.
Brandy learned the importance of the media while working on the other side of the industry.
Now Senior Communications Manager at Southwest Airlines, Brandy focuses on communicating to internal and external audiences with an emphasis on protecting the Company's reputation. Brandy's specialty is creating strategic communication plans that guide the Company through tough decisions by taking complex issues and re-packaging them for the greatest impact on a targeted audience.
In addition to crisis management, Brandy oversees the airline's Emerging Media channels. She works closely with a Team of Employees to monitor, respond and position the Company within the online space.
A Dallas native, Brandy hails from Texas State University where she received a Bachelor's Degree with a double major in Political Science and Communications.
Lars Silberbauer
Head of Social Media
Lego
Presentation Title: The impact of social media: Should you look further than ROI to assess success?
More information coming soon...
Jonathan Young
Vice President, Social Media & Digital Communications
Citi
Presentation Title: Reputation preservation and enhancement: Use social media to maximize the impact of your brand
More information coming soon...
Samantha Skey
Chief Revenue Officer
Recyclebank
Presentation Title: How gamification can boost customer interactions, train staff and improve stakeholder engagement
Chief Revenue Officer Samantha Skey is responsible for building a sustainable profit model for Recyclebank, monetizing all consumer touch-points. Before joining Recyclebank, Skey was chief marketing officer of Passenger, the social software innovator. Before working at Passenger, she served as executive vice president of development at for Alloy Media & Marketing. Skey has also managed advertising and sponsorship divisions of Disney and CNET, and worked in digital marketing at Interactive Imaginations (now 24/7 Real Media). She currently serves on the board of ad:tech. Skey received her B.A. in comparative literature from Hamilton College. She enjoys fairy fashion shows with her 6-year-old, tower-building with her 2-year-old, and surfing with her husband.
Vanessa Sain-Dieguez
Director, Social Media Planning & Integration
Hilton Worldwide
Presentation Title: Create a more robust and responsive customer service function: Turn your customers – and your critics – into brand ambassadors
More information coming soon...
David Weiner
Corporate Communications
PepsiCo
Presentation Title: Techniques to stop, look and listen to what is being said about your brand on social media channels
More information coming soon...
Morgan Johnston
Corporate Communications
JetBlue Airways
Presentation Title: Create a more robust and responsive customer service function: Turn your customers – and your critics – into brand ambassadors
More information coming soon...
William Carafello
Marketing Director
New Jersey Devils
Presentation Title: Techniques to stop, look and listen to what is being said about your brand on social media channels
More information coming soon...
Gregory Hedges
Managing Director Social Business
Protiviti
Presentation Title: The impact of social media: Should you look further than ROI to assess success?
As Managing Director Social Business for Protiviti , I am part of a global risk consultancy with 70 offices in 20 countries. We help organizations create social business strategies to engage- not manage- their customers. We also help companies build internal communities that improve business processes.
Because we are a risk consultancy, clients engage us to work with some of the most challenging communities, such as those where conversation is regulated by FINRA or other laws and regulations. Even in this setting, open, honest exchange still takes place. I also spearhead Protiviti's association with The Community Roundtable because we are both committed to uncovering objective measures and practical means to help our clients advance their social business capabilities-- even when there are significant constraints.
What I enjoy the most about consulting is sharing with executives what everyone in their organization is thinking, but no one is saying. As we continue to consult with clients, though, we will eventually need to do less of that. When communities mature to a level of openness and honesty where all members realize that Bad News is Good News, management has more time to respond, not just react, to what they learn in their communities. Then I know for sure we have delivered value.
Ted Murphy
CEO
IZEA
Presentation Title: Creating marketing synergy: Boost your external impact by developing a fully-integrated marketing mix
Ted Murphy is a dynamic serial entrepreneur who has founded six companies since 1994. In 2005 Ted introduced PayPerPost to the social media marketplace, which later became IZEA, today's global leader in social media sponsorship. This once disruptive medium is now a staple in marketing strategies for local businesses and top brands around the world. Ted grew IZEA to a network of 700,000 influencers and 50,000 brands that span several platforms - SocialSpark, SponsoredTweets, WeReward, IZEA Media and Staree. Under Ted's leadership, IZEA became publicly traded in May 2011.
Jim Rudden
CMO
Spredfast
Presentation Title: Lay the foundations for long-term business success: Structuring, embedding, operationalizing and communicating social media inside your organization
Jim Rudden is responsible for all aspects of Spredfast's marketing efforts as well as overall customer success. Prior to Spredfast, Jim was VP of Global Marketing at Lombardi Software (acquired by IBM). He has more than 20 years experience in software marketing and implementation in the areas of enterprise software. Jim holds a B.A. in American Studies from Stanford University.
Molly Kittle
VP of Digital Strategy
Bunchball
Presentation Title: How gamification can boost customer interactions, train staff and improve stakeholder engagement
More information coming soon...
Lance Neuhauser
CEO & Founder
The Echo System
Presentation Title: Using the social media data you gather to inform future brand strategy
More information coming soon...
Rohit Bhargava
Author of Likeonomics & SVP, Global Strategy & Marketing
Ogilvy
Chairman of the Corporate Social Media Summit
More information coming soon...
Susan Marshall
Sr. Director Product Marketing
ExactTarget
Susan is a 15 year technology veteran who's been deeply involved in the rapid evolution of digital video, audio, mobile, social and data management technologies. Before joining ExactTarget as Sr. Director Product Marketing, Susan was the VP of Marketing at ChaCha, leading early stage branding and consumer awareness initatives for the mobile startup. Prior to ChaCha, Susan worked at Apple and led marketing and product development for several offerings before heading up marketing and product management efforts on .Mac (now iCloud) - Apple's online services group.
Pre-Apple, she was with Macromedia (now Adobe) where she oversaw product marketing initiatives for Flash and Dreamweaver. She led the successful integration of server-side development technologies from two key acquisitions establishing Dreamweaver and Flash as the undisputed leaders in professional web application development.
Her earliest work in marketing goes back to 1995, working with Kai Krause, software artist, user interface designer and founder of MetaCreations Corp. Born and raised in Indianapolis, she is married and is busy with a seven year old, twin five year olds and a rescue dog named Nora.
