Plenty of activity across the social web this week… Ford and General Motors Twitter showdown he latest showdown on the Econsultancy website pits two behemoths of the motor industry against each other. The presence that Ford now has on Twitter
Read The Full ArticleGlobal Marketing and Communications Vice-Presidents gather in New York to discuss social media’s impact on future strategy [PRESS RELEASE]
Over 200 corporate executives will gather in New York on June 13 – 14 to discuss how to incorporate social media into digital marketing – and broader business – strategy.
Read The Full ArticleAT&T on how to use data to drive your social media activity
In this slideshow taken from the Corporate Social Media Summit in New York in 2011, Chris Baccus takes us through how AT & T use data to drive a better social strategy. The presentation discusses: How to find the
Read The Full ArticleAmerican Express, Whole Foods Market, Dell, Gap and Boeing among 25 more corporate industry leaders meeting to debate social media’s worth
Leading companies congregate on New York to deliver sessions on how social media delivers on business goals in the corporate environment at the Corporate Social Media Summit this June 13 – 14.
Read The Full ArticleWhat is ‘Behavioural Pricing’ – and does it matter to your company?
In January, The Daily Mail published a piece about behavioural pricing and social media. The article was triggered by comments by Alex Gannett, a ‘web entrepreneur’, who was quoted as saying that 2012 will be “the year of behavioural pricing”.
Martyn Wilson investigates further.
Read The Full ArticleHello world!
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