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Esteban Contreras from Samsung on why your customers use Twitter – and the 5 C’s

By Nick Johnson on July 22, 2010

Hi guys, We recorded the whole of the NYC Corporate Social Media Summit from last month, and it’s available to buy from here. I thought you might find it useful to get a sample of what you can look forward

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video interviews – how to create an employee social media strategy that doesn’t ruin your reputation

By Nick Johnson on July 21, 2010

Hi everyone, Today I thought I’d share some of the video interviews that Served Fresh Media conducted for me on site at the US Corporate Social Media Summit. I’ve picked three  - there are fifteen in all and I plan

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making sense of the wealth of info at a social media director’s fingertips

By Nick Johnson on July 15, 2010

Continuing my approach of sharing the wealth, I’ve embedded below some slides from Stefan Heeke. Stefan is Director of Interactive Communications at Siemens – and spoke at the Corporate Social Media Summit USA. Stefan’s slides go into detail on how

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Using Twitter in your company – advice from Samsung

By Nick Johnson on July 7, 2010

Just back from holiday and thought I’d share some more media from the conference last month. First up, some slides from the wonderful Esteban Contreras, who is Social Media Manager from Samsung Electronics. Esteban gave one of the most popular

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comment and content from around the web on the Corporate Social Media Summit 2010

By Nick Johnson on June 18, 2010

Hi everyone, I’ve just returned our inaugural Corporate Social Media Summit in the USA after an absolutely great couple of days. There was a fantastic community of social media practitioners in attendance and our speakers did a brilliant job of

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“[There's] an inability to distinguish impact from ROI [in the corporate social media community]

By Nick Johnson on June 4, 2010

Hi, As part of the run-up to the Corporate Social Media Summit, I’ve been conducting some interviews with speakers from the event. I recently had a chance to ask some questions of Don Barthomew, VP of Digital Research at Fleishman

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