Useful Social Media - Corporate Social Media Best Practice

The days of anything goes within the social media space are gone. Regulation and legislation now have a profound influence on your company’s social media policy

Spotting a trend and then leveraging it for a marketing or promotional campaign can deliver powerful commercial advantages to corporations. But how do you spot a trend? And how should your business make the most of the trends within your

As the new kid on the block, Google+ is gaining followers at a rapid pace. The question is should businesses be paying attention to it right now?

We’ve just run our Corporate Social Media Summit Europe – which was jam packed with best practice and insight from leading corporate social media practitioners. In this post, we summarize seven of the key learnings from the two day event.