The B2B Corporate Social Media Summit

What do I get when I buy the conference recordings?

When you purchase your copy of these conference recordings, you guarantee yourself:

1. Audio recordings of 11 presentations at the B2B Corporate Social Media Summit
2. The ability to download audio as individual 11 speeches to listen to on the move
3. A huge saving on the price of a ticket - $1400 cheaper than a conference pass

Here is what presentations that where given

• Time well spent: Allocate resources and work out how much time to spend on social media

  Caterpillar Inc., Brian Stokoe, Social Media Program Manager

• You gotta have faith: How to get buy-in for your social media strategy

  Hitachi Data Systems, Mary Ann Gallo, Senior Director, Corporate Marketing & Communications

  BASF , Sandhya Kolachina Social Media Manager

  Citi, Vice President, Branded & Social Media Marketing, Alexandra Tyler

  Citi, Director, Branded & Social Media Marketing, Lori Feldman

• Becoming a truly social company. Adopting social throughout your business

  IBM, Sandy Carter, Vice President, Social Business Evangelism and Sales

  Quickbase, Alex Hastings, Social Media Manager

• Business Influencers: How to create them internally and leverage them externally

  AT&T, Trish Nettleship, Social Media Lead

  Calvert Investments, Lauren Lefkowitz, Human Resources Consultant

• Lead generation: How to leverage social media to generate a constant stream of new clients

  Intuit, Jay Badenhope, Senior Marketing Manager

• Next Level Engagement: Advanced conversation engagement tactics

  Boeing, Drew Favreau, Communications Specialist, Corporate Communications

• The CEO level sell: Social media and business strategy

  Type 2 Consulting, Jonathan Knowles, CEO

  SocialRep, Chris Kenton, CEO

• Platforms of engagement: Choosing the right lakes for you to fish in

  Hewlett-Packard, Alison Watterson, Enterprise Services Social Media Manager

  Siemens, Dora Smith, Global Director of Social Media

• Internal structure: Build the right team to execute your social media strategy

  Cisco, Andrew Warden, Head of Strategy and Communications Emerging Markets Services

• The Almighty Dollar: How to determine whether social media is making you money

  SAP, Chip Rodgers, Vice President and COO

  Sage, Greg Tirico, Senior Social Media Manager

• The social media yardstick: Measuring efforts effectively

  Microsoft, Katlen Tillman, Senior Digital Marketing Manager